We have a new amazing sponsor! So excited to welcome Ecru! Read all about it:
ECRU NEW YORK AND LITTLE GREEN BOOST EXCITEMENT AT EAST COAST STARZ’ TAKE 8
New York, NY –November 11th, 2014—East Coast Starz, the leading producer of unique fashion events for girls, today announced the addition of ECRU New York and Little Green to its roster of exciting sponsors.
East Coast Starz is excited to be creating an amazing runway show featuring hairstyles created by ECRU New York’s world-renowned stylists and products. The East Coast Starz’ teen models will walk down the famous pink runway, sporting trendy, edgy and funky hairstyles right off the Fall 2014 NYFW catwalk. An additional runway show will feature ECRU’s children’s brand, Little Green and the younger East Coast Starz models. The Little Green runway show will feature adorably fun and age appropriate hairstyles.
ECRU New York will also take part in the East Coast Starz’ “Wishes” one of the highly anticipated parties of the weekend festivities, where 8 wishes will be granted for a handful of lucky East Coast Starz participants. ECRU New York will operate a braid bar during “Wishes”, inviting all East Coast Starz participants to have their hair styled and demo products from both brands.
“When Lauren and Stacie approached us about sponsoring East Coast Starz, we immediately jumped on board,” says Heather Roetman, Director of Nation Brand Development for ECRU Lifestyle Beauty Brands. “East Coast Starz girls perfectly embody the values of our brand…trendsetters, fashion forward, fun, environmentally conscious and smart! We are delighted to have them represent us on the pink runway.”
“We are so happy to have ECRU New York and Little Green join our family,” says Lauren Handler, Co-Director of East Coast Starz. “We’ve always admired the ECRU’s products and we’re so excited for our East Coast Starz models to have the opportunity to be a part of this. The Ecru fashion show we have planned will be amazing and something that everyone will be talking about! ”